Big Boi Interview with Artist Direct

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Vicious Lies and Dangerous Rumors definitely elevates hip hop to a new plateau. So Big Boi’s accomplished that mission. In the process, he also has crafted his most potent, powerful, and poignant work to date. Of course sly and sexy rhymes abound, but the legendary MC gets personal here, opening up like never before. In that respect, Vicious Lies and Dangerous Rumors is as focused as it is funky. Big Boi’s dropped a milestone for himself and rap music with this one…

In this exclusive interview with editor in chief Rick Florino, legendary OutKast MC Big Boi dives deep into the story behind Vicious Lies and Dangerous Rumors, talks writing lyrics, what he’s listening to, and so much more.

Every album, you find a way to break new ground.

I really appreciate it, man. It means a lot. That’s what it’s all about. You’re supposed to keep yourself inspired and inspire others. To chart off into different territories and make new sounds and grooves rejuvenates me and restores my faith in music. I’m a music lover anyway. I listen to everything. To create something genre-bending that people have never heard before is what I get a kick off of.

Did you approach the album with one overarching vision in mind or did it come together song by song in the studio?

Every record is an experimentation process. It’s like Doctor Frankenstein stitching together grooves and tapestries of funk to make one whole, full sonic adventure. That’s how it’s been from album number one. It’s never planned out. I know I don’t want to hear something I’ve done before. I want it to be fresh and new. It’s good that it came out that way.

Read the full interview here.

Vicious Lies And Dangerous Rumors Available On iTunes Now!

 to purchase Big Boi’s “Vicious Lies And Dangerous Rumors” Available now on iTunes!