Iggy Azalea

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The New Classic
Iggy Azalea

Iggy Azalea would be the first to admit that she’s something of an outsider in the world of rap. As a white girl from rural Australia, raised in the small New South Wales town of Mullumbimby (population: 3,000), how could she not be? It’s appropriate that she’s risen to the status of one of the most promising new MCs in an era when hip-hop has never been more open to artists from a diversity of backgrounds. It also demonstrates that Iggy isn’t just an outsider, though. Iggy has had cosigns not only from King of the South T.I. but rap royalty from Dr. Dre to Snoop Dogg; in 2012, she became the first ever woman to be named to XXL’s Freshman list. Iggy Azalea has succeeded in gaining the respect of the inner circle as well. It’s remarkable to think that, just six years ago, a 16-year-old Iggy touched down in Miami airport, ostensibly for a fortnight’s holiday, but with the intention of escaping Australia for good. She knew just one person in the entire USA.

But in a sense, Iggy’s background is perfect for hip-hop. The drive and the hustle illustrated by that flight to the other side of the world; the toughness and poverty of life in the Australian countryside. “Does being from the country mean I’m a pussy, or soft?” she laughs. “Because the country where I’m from is hard. People there are tough as nails. I wouldn’t fuck with anyone from there. Whether you’re trapped in an inner city or in the middle of fucking nowhere, they’re both really hard to get out of. It breeds hard people, because it’s about the lack of privilege. It’s not the same privileges you’re lacking, of course, but when you’re lacking anything you have to be a fighter.”

Iggy’s love affair with America began at the age of 11, when her grandparents took her on a road trip starting in Los Angeles. “I bought a blue wig on Sunset Strip and I wore it everywhere…I remember seeing the showgirls in Las Vegas and thinking, wow, I wish this was my life,” she remembers. As a teenager, her love of hip-hop – Busta Rhymes, Missy Elliott, Field Mob but most of all 2Pac – deepened this while also isolating her at home. Searching for rap music online, she bonded with another teenager in the Bahamas. “His name was Derek; he was my only friend. We’re still friends to this day. I’d send him rap songs I’d done and say, what do you think? You’re American, your opinion is legit! He really encouraged me.” By the time Iggy had hatched her plan to emigrate, Derek had moved to Miami. “He was literally the only person I knew. So I was like, well, shit…guess I’m just gonna go stay at Derek’s house. I hope he’s not an axe murderer. And he wasn’t. He picked me up from the airport with his friends on 4th of July – I remember it was raining and there were fireworks going off – and that’s who I became friends with.”

To fly across the world to pursue a dream, knowing just one other person: it’s the kind of impulsive act that seems insane to even Iggy herself, looking back. “You’re a kid, so you don’t have any idea how big things are. I was scared, but I was more scared of what would happen if I stayed where I was. It wasn’t just about going somewhere to be a rapper. It was about going somewhere to feel like I could fit in. I was more scared of being unhappy and stuck.”

Rap is about telling stories, and Iggy has stories that have never been told in hip-hop before – and she’s planning to open up about them on her debut album proper, which she’s writing while currently holed up in – of all places – the Welsh countryside. Her musical journey to get to this point has been one of trial and error played out in public: the mixtape which first garnered her mainstream attention, Ignorant Art, was the kind of impressive, raw statement one expects from an unknown with no pressure on her. Since then, collaborations with everyone from Southern rappers to EDM artists have followed as Iggy tried to nail down her sound; the ridiculously catchy single, “Murda Bizness”, demonstrated a growing knack for songcraft – as well as a brilliant Toddlers & Tiaras-themed video, cheekily comparing the cut-throat competition of the rap game to child beauty pageants. Last October, a follow-up mixtape, TrapGold, indicated that she’d found her voice. Almost wholly produced by Diplo, it combines booming, clattering trap production with Iggy sounding more aggressive and confident than ever, both when she rattles off doubletime flow or when she slows it down to menace the listener. “I was so mad and frustrated and angry, that’s why it’s so aggressive,” she explains. “I felt mad at people who’d fucked me over, I was mad about people shitting on me for being on the XXL cover, I’d broken up in my relationship. After I did TrapGold I felt like I’d let it all out. My album will definitely be like that, because I liked the way that made me feel…” To that end, as well as Diplo, producers from Flosstradamus to Bro Safari are sending Iggy beats to work with.

TrapGold also showcases a lot of what makes Iggy so distinct as an artist. In between the shit-talking and gleeful bragging, she sprinkles snippets of interviews with Salvador Dali, Andy Warhol and David LaChapelle; as the title of her first mixtape indicated, Iggy is all about combining ignorance and art in a fresh way. As a child, art was another form of escapism alongside rap, instilled in her by her comic book artist father; she tells stories about bonding with Pusha T over their mutual love of Basquiat. But, as she says, in rap “someone can have the best metaphor and someone else could just say, ‘Fuck you, bitch!’ – and people want to hear the second one because of the way it makes you feel inside.” Iggy gravitated towards Southern rap for a reason – “The South doesn’t give a fuck and they have more fun” – and perfected a distinct, uptempo-friendly clipped style of her own. “When you rap fast it almost seems like another language,” she explains. “People can’t understand all of what you’re saying, and it’s cool to me not because you can have bad lyrics but because it becomes about the way you say it and the energy of it all.”

Elaborating on her style, Iggy asserts: “Who cares about real life when it’s so much fun to just say all this stuff? If someone tells me not to go in a room, I’m going to go in that room, and even if there’s nothing in the fucking room I’m going to have so much fun just because you told me not to be here.”

She’s firmly in that room now – and she’s certainly having that fun right now.

Releases

All Releases

Iggy Azalea

Reclassified

Download Iggy Azalea’s “Reclassified” available everywhere now!

Iggy Azalea

"Beg For It" ft. M0

Iggy Azalea’s new single “Beg For It” featuring M0 available now!

Iggy Azalea

The New Classic

Iggy Azalea’s new album, “The New Classic” available now on iTunes!

Buy It Now
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News

Iggy Azalea Performs "Fancy" and "Beg For It" at 2014 American Music Awards

In case you missed the live action on TV last night, check out Iggy Azalea’s performance of “Fancy” and “Beg For It” at the 2014 American Music Awards! Iggy Azalea “Reclassified” Available Everywhere Now!

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"Beg For It" ft. M0 (Lyric Video)

Watch the official lyric video for Iggy Azalea’s “Beg For It” featuring M0. “Reclassified” available everywhere now.

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Download Iggy Azalea's "Reclassified" Available Everywhere Now!

Download Iggy Azalea’s new album “Reclassified”, featuring “Fancy”, “Black Widow”, “Work” and the new smash “Beg For It”. Available on iTunes, Google Play and Amazon Now! Click here to download: http://smarturl.it/reclassified

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Download Iggy Azalea's New Single "Iggy Szn" Now!

Download Iggy Azalea’s “Iggy Szn”, available on Google Play Now: http://smarturl.it/gIggySZN Listen to “Iggy Szn” now on Spotify: Also get “Iggy Szn” instantly when you pre-order “Reclassified” on iTunes now http://smarturl.it/reclassified Iggy Azalea “Reclassified” Available Everywhere 11/24!

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Iggy Azalea Performs on Saturday Night Live

Check out Iggy Azalea’s performance on last night’s episode of Saturday Night Live! “Fancy/Black Widow ft. Rita Ora” “Beg For It” Pre-order “Reclassified” on iTunes here: http://smarturl.it/iReclassified Download “Beg For It” on Google Play here: http://smarturl.it/gBegForIt Iggy Azalea “Reclassified” Available Everywhere November 24th!

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Listen to Iggy Azalea's new song "Beg For It", Available Now!

Listen to Iggy Azalea’s new single “Beg For It” featuring M0 now on Spotify. Click play on the player below. “Beg For It” is available now on Google Play and on iTunes instantly when you pre-order “Reclassified”, which drops November 24th everywhere and is now available for pre-order on iTunes. Pre-order “Reclassified” on iTunes here:…

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Pre-order Iggy Azalea's "Reclassified" Now! New Single "Beg For It" Premieres at 6AM!!

Pre-order Iggy Azalea’s “Reclassified” on iTunes, Google Play and Amazon Now! Available Everywhere November 24th. iTunes: http://smarturl.it/iReclassified Google: http://smarturl.it/gReclassified Amazon: http://geni.us/aReclassified and make sure to wake up early tomorrow morning and listen to Iggy Azalea’s new song “Beg For It” at 6AM on your favorite local radio station!

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Iggy Azalea’s Re-Classified To Be Released Worldwide On Nov. 24

After being crowned ‘Queen Of the Summer’ with her back-to-back worldwide #1 smash hits “Fancy” (featuring Charli XCX) and “Problem” (her collaboration with Ariana Grande), multi-platinum Def Jam Recordings artist Iggy Azalea roars into fall as her chart-topping smash “Black Widow” feat. Rita Ora rockets to #1 on the Top 40 and Rhythm Airplay charts….

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Iggy Azalea & Rita Ora Perform On Ellen

Iggy is currently killing it with her new single, “Black Widow” and last night, she appeared on The Ellen Show to perform the track with help from Rita Ora. Take a look at the performance above. Iggy Azalea “The New Classic” Available Everywhere Now!

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Iggy Azalea Performs At Made In America

Iggy Azalea was one of the special performers at this year’s Made In America in LA. In case you missed her performance, up top you can see her performing her song “Black Widow” with some help from Rita Ora. Iggy Azalea “The New Classic” Available Everywhere Now!

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Iggy Azalea & Rita Ora – “Black Widow (Live At The VMA's)"

Earlier tonight, Iggy Azalea was one of the special guest performers of the night at The MTV VMa’s. With some help from Rita Ora, they performed their collaboration, “Black Widow”. In case you missed it, watch above. Iggy Azalea “The New Classic” Available Everywhere Now!

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Iggy Azalea - "Black Widow" Ft. Rita Ora

Iggy Azalea gets some inspiration from Quentin Tarantino’s KIll Bill for her brand new music video, “Black Widow” featuring Rita Ora. Cameo from Michael Madsen. Directed by Director X. Iggy Azalea “The New Classic” Available Everywhere Now!  

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Iggy Azalea - "Black Widow (Teaser)"

Iggy is getting ready to release her brand new music video for her single, “Black Widow” featuring Rita Ora. Who’s ready? Video coming soon! Iggy Azalea “The New Classic” Available Everywhere Now!

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Iggy Azalea To Perform "Black Widow" with Rita Ora For The First Time Live At The VMA's

On the heels of the recent announcement of Iggy Azalea serving as the new host of the iconic fashion series, “House of Style,” MTV, a unit of Viacom Inc. (NASDAQ: VIAB, VIA), today announced that the “MTV Artist to Watch alum” is set to make her “MTV Video Music Awards” performance debut LIVE from The Forum in Inglewood, CA on Sunday, August 24 at 9:00 p.m. ET/PT.  As one of 2014’s breakout…

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Barack Obama Sings Iggy Azalea's "Fancy"

Baracksdubs is back for a new video, and this time they got The President of The United States, Barack Obama singing Iggy Azalea’s hit single, “Fancy”. Take a look above. Iggy Azalea “The New Classic” Available Everywhere Now!

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Behind The Scenes: Iggy Azalea "Black Widow"

This past weekend, Iggy Azalea took to her Instagram to post a few pics from her upcoming music video, “Black Widow” featuring Rita Ora. Looks like it’s going to be an interesting video. Expect it to drop real soon! Iggy Azalea “The New Classic” Available Everywhere Now!

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Iggy Azalea joins 2014 summer Concert Series on TODAY!

Iggy Azalea will be making her TODAY concert debut on August 8th! Up top, check out the announcement of Iggy being added to the lineup. Make sure you tune in! TODAY is bringing the hottest hit-makers to Rockefeller Plaza for the Toyota Concert Series on TODAY.  Some would say the latest act added to our…

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Iggy Azalea Named New Host Of MTV's Iconic Fashion Series, "House Of Style"

MTV today announced the highly anticipated return of “House of Style” with brand new host Iggy Azalea on August 4. Featuring weekly episodes in the lead-up to the August 24 broadcast of the 2014 “MTV Video Music Awards,” the series, presented exclusively by Unilever’s Caress®, Degree Women® and TRESemmé®, will live on Houseofstyle.MTV.omand include extensions…

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VH1 Love & Hip Hop: Music From The Series Set For August 19th Release On Def Jam Recordings

Def Jam artists Iggy Azalea, Common and August Alsina headline the all-star musical roster inspired by the hit franchise Love & Hip Hop. VH1 LOVE & HIP HOP: MUSIC FROM THE SERIES, is available everywhere on August 19th, one day after the climactic season three finale of the series airing Monday night. The lead single…

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New Music: Iggy Azalea "Black Widow (VICE Remix)"

Check out the new remix from VICE for Iggy Azalea’s new single, “Black Widow” featuring Rita Ora.

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Neil Young Sings Iggy Azalea's "Fancy" with Crosby, Stills & Nash

Last night, Jimmy Fallon took the mic as Neil Young and gave us his rendition of Iggy Azalea’s hit song, “Fancy.” with some help from Crosby, Stills & Nash. Iggy Azalea’s “The New Classic” Available Everywhere Now!

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Iggy Azalea Performs "Black Widow" With Rita Ora

This past weekend, Iggy Azalea was one of the performers at the Wireless Festival in The UK. Up top, check out her performance of “Black Widow” for the first time live with some help from Rita Ora. Iggy Azalea “The New Classic” Available Everywhere Now!

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Iggy Azalea Covers Billboard

Iggy Azalea is sitting pretty these days. The plucky white rapper from Australia graces the cover of this week’s Billboard as “Fancy” occupies the top spot on the Hot 100. Her record success — she also raps on the No. 2 song in the nation right now (Ariana Grande’s “Problem”) — has not come without…

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Iggy Azalea's "Fancy" Is The #1 Song In The Country!

Def Jam Recordings artist Iggy Azalea is the clear frontrunner in 2014’s “Song Of The Summer” race, as her smash hit “Fancy” featuring Charile XCX explodes to #1 on the Billboard Hot 100 on the strength of massive airplay numbers, digital track sales, and streaming. Iggy is the Greater Gainer in airplay this week with…

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